Welcome Kits Are Not OSFA
Many businesses are aware of the impact promotional products can have on their prospect and client relationships. We know branded merchandise is a fantastic way to convey your marketing message, creating positive impressions and furthering customer loyalty. What many organizations don’t realize is that these same benefits also apply internally. According to PPAI Media, over half (57%) of the US workforce is more likely to stay with a company that provides promotional products over a company that does not, resulting in higher employee retention, engagement and a positive moral and culture. An easy and effective way to help your employees feel appreciated instantly is by providing New Hire Welcome Kits. Most businesses would agree that this is a great idea, but putting it into practice isn’t always easy. Often, the person tasked to handle this duty has a full plate or doesn’t know where to start. Enter… HATCH Promotions.
Not all kitting/ fulfillment projects are created equal. A company of 100 employees all working locally looks quite different than a company of 100,000 spread out throughout the country or internationally. Understanding your unique circumstance will help us provide you with the best solution, both in terms of product selection as well as order process and delivery.
Our suppliers offer a variety of kits to choose from in price points for any budget. This sort of option is a great one-stop-shop solution. The benefit in this route is easy ordering: we’re only working with 1 supplier, 1 lead time, 1 shipper, etc. The disadvantage with this solution is that we are restricted in the product offerings within these kits. Below are a few examples of pre-made kit solutions that are perfect for welcoming new hires, welcoming your team back to the office or celebrating the season and re-engaging your employees.
Although these pre-made kits are wildly popular, some clients have more customized needs that require additional attention. Maybe you have printed materials you’d like to include with the kit. Maybe you have specific items you want to kit together or you would like to add certain products to an existing supplier kit. Maybe you’d like your employees to select between a variety of product options. These levels of customization require our attention to detail and expertise. We’ll work with you to source product options, establish item and fulfillment pricing, confirm artwork designs and keep the order process painless and uncomplicated. The below image shows an example of a customized new hire kit solution.
Customers who also have programs with us may opt to offer new hires Gift Certificates to their merchandise stores. Individuals can order gift certificates directly from the website and have them sent via email to the employee. The recipient is then able to order whatever they’d like from the e-store, using their gift certificate code at checkout. An alternative option could be to create a New Hire Kit item within the merchandise store. This kit can be ordered by department heads as employees are brought on. This e-store solution is beneficial because the items involved are pre-selected and pre-approved, which ensures your branding stays consistent. This also removes some of the back and forth you’d encounter with drop ship ordering (no proof approvals, tracking number updates, etc.) Even if we don’t currently run a merchandise store for you, there are alternative options, which can offer a similar process. Ex: Pop Up Shops.
With many people eagerly awaiting employment opportunities, now is a great time to revisit your onboarding process for new hires. In addition to introducing these employees to new skills and knowledge, an introduction into your brand and culture with a New Hire Kit could garner lasting loyalty and engagement. Contact us to start your Welcome Kit ideation process today: sales@hatchpromo.com